Case study · Local SEO and redesign
B-Protect: local SEO and a redesign for private security on the Costa del Sol
B-Protect is a private security company based in Fuengirola. We rebuilt their WordPress website and set up a local SEO strategy to attract their ideal client: homeowners and community administrators in Fuengirola, Marbella and Mijas. The result lives at bprotect.es.
The challenge
A serious industry where decisions happen on Google
People looking for private security compare little and decide fast: they call the company they find first and trust most. B-Protect needed to appear for searches such as «seguridad privada Fuengirola» or «residential security Marbella» — in Spanish and in English, because half the Costa del Sol market is international.
The work
What we did
Design
WordPress redesign
A corporate website rebuilt from the ground up: clear structure, a hierarchy built around the phone call, and an image worthy of a trusted service.
Languages
Bilingual Spanish / English
Full multilingual setup with the correct SEO structure for each language, to reach both local clients and international residents.
Visibility
Local SEO
A local search strategy focused on Fuengirola, Marbella and Mijas: the real working area, with no wasted effort.
Control
Measurement and analytics
Event and conversion tracking in place: every call and every form counts, and you know where they came from.
The result
A website that works like a salesperson
B-Protect's new website is designed to do one thing: get the visitor to pick up the phone. You can see it working at bprotect.es.
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