Case study · Online training · Express launch
Escuela de Esencias Florales: an express launch to attract students
Escuela de Esencias Florales teaches flower essence therapy and emotional intelligence from the Costa del Sol. They needed to relaunch their digital presence fast: capture leads, strengthen their identity and rank their courses for searches in Mijas and Fuengirola. The website: escueladeesenciasflorales.com.
The challenge
Training with soul, a website with method
A school that teaches personal transformation needs a website that conveys that sensitivity — while also capturing students in a measurable way. Sensitivity and conversion rarely go hand in hand; here they had to, and quickly.
The work
What we did
Speed
Fast launch
Design and publication in express mode: a renewed digital presence without months of waiting.
Content
Content strategy
Copy and structure designed to explain the courses clearly and answer what the prospective student is looking for.
Visibility
Local SEO
Ranking the courses for searches in Mijas, Fuengirola and Andalusia.
Lead capture
Conversion optimisation
Every page pushes towards enrolment or contact: visible forms and clear calls to action.
The result
Courses people can now find
The school now has a digital presence consistent with what it teaches and geared towards attracting students. You can see it at escueladeesenciasflorales.com.
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